Listen to our take on sneaker culture along with untold stories from behind the scenes of the footwear industry. Growing up in the DMV during the 80’s & 90’s has strongly influenced our lifestyle so pay attention to the details when you’re tuned in. Whether home or away, donning the same uniform or not, your hosts TMart Da Street Shark & The OG EOH are ready to trash-talk, motivate and shock the podcast world in the same fashion as the Fab5 DC duo Juwan Howard & Chris Webber! The Podcast You Cheer For!
Episodes
Sunday Feb 11, 2024
Sunday Feb 11, 2024
Sole Material analyzes the drivers to consumer behavior in the sneaker industry and forecasts the impact on the retail vertical market.
Saturday Feb 03, 2024
Saturday Feb 03, 2024
Sole Material highlights the importance of how footwear brands partnering with local and global boutique shops impacts brand equity in the sneaker marketplace.
Saturday Jan 27, 2024
Saturday Jan 27, 2024
Sole Materials reviews the elements of a successful licensed footwear partnership and showcases a sample of our favorite branded releases.
Monday Jan 15, 2024
Monday Jan 15, 2024
Sole Material takes a trip down memory lane sharing sneaker stories from the 1990's benchmarking iconic styles and nostalgic moments.
Monday Jan 01, 2024
Monday Jan 01, 2024
Sole Material reviews the history of sneaker grails and debates why the consumer market has produced diminishing returns for holy grails inside the footwear culture.
Monday Dec 25, 2023
Monday Dec 25, 2023
Sole Material details the history of shoe boxes, custom artwork, story telling and the marketing components that have driven consumer intrinsic value to a low point.
Saturday Dec 09, 2023
Saturday Dec 09, 2023
Sole Material reviews signature footwear and sneaker business news across the NBA that have caught our attention to start off the 2023-24 basketball season.
Saturday Dec 02, 2023
Saturday Dec 02, 2023
Sole Material discusses the history of December Air Jordan XI retro releases including market impact, media coverage and debating our favorite launch colorways.
Saturday Nov 25, 2023
Saturday Nov 25, 2023
Sole Material laces you with more tips on how to catch the best retail deals during Black Friday, Cyber Monday and the Christmas shopping season for 2023.
Saturday Nov 11, 2023
Saturday Nov 11, 2023
Sole Material pays homage to ATMOS after their parent company Foot Locker Inc. announced they will be shutting down all USA retail operations including the website and physical store locations.